{"id":17511,"date":"2025-03-26T09:40:56","date_gmt":"2025-03-26T08:40:56","guid":{"rendered":"https:\/\/www.lorenzopazzaglia.com\/brand\/"},"modified":"2025-07-07T20:38:41","modified_gmt":"2025-07-07T18:38:41","slug":"brand","status":"publish","type":"page","link":"https:\/\/www.lorenzopazzaglia.com\/en\/brand\/","title":{"rendered":"Brand"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row wrap_container=&#8221;yes&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;&#8221; css=&#8221;.vc_custom_1734420868106{margin-top: 4.5rem !important;}&#8221;][vc_column]<div class=\"porto-u-heading  wpb_custom_c369f917a2fa05c50169bd41cc3cdce0 porto-u-55ca8359258f9a412be7e73af65d2aac  vc_custom_1751447074426\"><div class=\"porto-u-main-heading\"><h2   style=\"margin-bottom: 23px;\">A BRAND THAT DOES NOT GO UNNOTICED<\/h2><\/div><div class=\"porto-u-sub-heading\" style=\"\">\n<p style=\"text-align: center;\"><strong>PAX by Lorenzo Pazzaglia<\/strong><br \/>\nItalian Artistic Perfumery<br \/>\nAuthentic. Audacious. Unforgettable.<\/p>\n<p><\/div><style>.porto-u-55ca8359258f9a412be7e73af65d2aac.porto-u-heading{text-align:center}<\/style><\/div>[\/vc_column][\/vc_row][vc_row no_padding=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1751357967606{padding-top: 2.95rem !important;padding-right: 7.75% !important;padding-bottom: 3.05rem !important;padding-left: 7.75% !important;}&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;{&#8220;css_padding_top_lg&#8220;:&#8220;3.25rem&#8220;,&#8220;css_padding_right_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_lg&#8220;:&#8220;5rem&#8220;,&#8220;css_padding_left_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_md&#8220;:&#8220;2.6rem&#8220;}&#8221; custom_css_response=&#8221;@media(max-width:991px){.vc_custom_1751357967606{padding-top:3.25rem!important;padding-right:20px!important;padding-bottom:5rem!important;padding-left:20px!important;}}@media(max-width:767px){.vc_custom_1751357967606{padding-bottom:2.6rem!important;}}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;17701&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; css_params=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"porto-u-heading  wpb_custom_88551474e43010c8958288c6bf00cc62 porto-u-ad87e2eaf3f9c495180fe0156ddf3eb0  vc_custom_1751913392692\"><div class=\"porto-u-sub-heading\" style=\"\"><span style=\"font-weight: 400;\">Founded in 2021, PAX by Lorenzo Pazzaglia is not just a niche fragrance brand: it\u2019s an emotional language, a voice coming from within. Lorenzo creates with instinct and soul. Each fragrance is a journey, a true reflection of those who dare to live with both intensity and vitality.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perfumes signed Lorenzo Pazzaglia don\u2019t follow: they lead.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They enter a room before you do, and they linger long after you\u2019ve left.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They are made for those who are not afraid of showing themselves, for those who know that true elegance is an act of authenticity and fearlessness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are not just simple fragrances: they are liquid emotions. They are stories to wear. They are the extension of a soul that is restless and free. <\/span><\/div><style>.porto-u-ad87e2eaf3f9c495180fe0156ddf3eb0.porto-u-heading{text-align:left}<\/style><\/div>[\/vc_column][\/vc_row][vc_row wrap_container=&#8221;yes&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;&#8221; css=&#8221;.vc_custom_1751357992777{background-color: #f4f4f4 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;70px&#8221; css_params=&#8221;&#8221;][vc_row_inner][vc_column_inner]<div class=\"porto-u-heading  wpb_custom_fb10403beb4013d5d12a86e6b55aa686 porto-u-55ca8359258f9a412be7e73af65d2aac  vc_custom_1751913417233\"><div class=\"porto-u-main-heading\"><h2   style=\"color:var(--porto-primary-color);margin-bottom: 32px;\">WHAT MAKES LORENZO PAZZAGLIA\u2019S PERFUMES SO UNIQUE?<\/h2><\/div><style>.porto-u-55ca8359258f9a412be7e73af65d2aac.porto-u-heading{text-align:center}<\/style><\/div>[\/vc_column_inner][\/vc_row_inner]<div id=\"porto-carousel-13978136746a292e6a2efe9\" class=\"porto-carousel-wrapper\" data-gutter=\"15\" data-rtl=\"false\" ><div class=\"porto-ultimate-carousel porto-carousel-9397556796a292e6a2efd5 \" >[vc_column_text css=&#8221;&#8221; css_params=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17600\" src=\"https:\/\/www.lorenzopazzaglia.com\/wp-content\/uploads\/2025\/07\/002-excellence-1.png\" alt=\"\" width=\"107\" height=\"80\" title=\"\"><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong> Excellent raw materials <\/strong><\/h4>\n<p style=\"text-align: center;\"> Each ingredient is selected with absolute rigor and precision, without compromise. Only high-quality and noble essences, chosen with an almost obsessive attention to quality.<\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221; css_params=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17593\" src=\"https:\/\/www.lorenzopazzaglia.com\/wp-content\/uploads\/2025\/07\/004-perfume.png\" alt=\"\" width=\"80\" height=\"80\" title=\"\"><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong> High concentration of essential oils <\/strong><\/h4>\n<p style=\"text-align: center;\"> The formulas contain an elevated percentage of pure oils, granting intense sillage and exceptional longevity. These fragrances live every day with you, they evolve on your skin and leave a lasting olfactory imprint.<\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221; css_params=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17587\" src=\"https:\/\/www.lorenzopazzaglia.com\/wp-content\/uploads\/2025\/07\/001-tag.png\" alt=\"\" width=\"80\" height=\"80\" title=\"\"><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong> Italian craftsmanship <\/strong><\/h4>\n<p style=\"text-align: center;\"> Each creation is entirely handcrafted in Italy, with passion, character and direct control over each phase of the process. Excellence is born from human touch.<\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221; css_params=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17591\" src=\"https:\/\/www.lorenzopazzaglia.com\/wp-content\/uploads\/2025\/07\/003-essential-oil.png\" alt=\"\" width=\"80\" height=\"80\" title=\"\"><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong> A recognizable olfactory identity <\/strong><\/h4>\n<p style=\"text-align: center;\">Each fragrance has its own voice, unmistakable. Never generic, never trivial. Lorenzo\u2019s perfumes have a strong personality, shaped by contrasts, nuances and intuitions. <\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221; css_params=&#8221;&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17595\" src=\"https:\/\/www.lorenzopazzaglia.com\/wp-content\/uploads\/2025\/07\/005-perfume-1.png\" alt=\"\" width=\"80\" height=\"80\" title=\"\"><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong> Extraordinary performances <\/strong><\/h4>\n<p style=\"text-align: center;\"> Generous sillage, intense projection, surprising longevity. PAX fragrances are designed to last. And to be remembered.<\/p>\n<p>[\/vc_column_text]<\/div><\/div><script type=\"text\/javascript\" id=\"ultimate-carousel\">\r\n\t(function(){\r\n\t\tvar porto_inc_slick_js = function() {\r\n\t\t\t( function( $ ) {\r\n\t\t\t\tif ( $.fn.slick ) {\r\n\t\t\t\t\t$('.porto-carousel-9397556796a292e6a2efd5').slick({dots: true,autoplay: true,autoplaySpeed: 3000,speed: 300,infinite: true,arrows: false,slidesToScroll:3,slidesToShow:3,swipe: true,draggable: true,touchMove: true,pauseOnHover: true,responsive: [\r\n\t\t\t\t{\r\n\t\t\t\t  breakpoint: 1025,\r\n\t\t\t\t  settings: {\r\n\t\t\t\t\tslidesToShow: 3,\r\n\t\t\t\t\tslidesToScroll: 3,  \r\n\t\t\t\t  }\r\n\t\t\t\t},\r\n\t\t\t\t{\r\n\t\t\t\t  breakpoint: 769,\r\n\t\t\t\t  settings: {\r\n\t\t\t\t\tslidesToShow: 2,\r\n\t\t\t\t\tslidesToScroll: 2\r\n\t\t\t\t  }\r\n\t\t\t\t},\r\n\t\t\t\t{\r\n\t\t\t\t  breakpoint: 481,\r\n\t\t\t\t  settings: {\r\n\t\t\t\t\tslidesToShow: 1,\r\n\t\t\t\t\tslidesToScroll: 1\r\n\t\t\t\t  }\r\n\t\t\t\t}\r\n\t\t\t],pauseOnDotsHover: true,customPaging: function(slider, i) {\r\n\t   return '<i type=\"button\" style=\"color:#333333;\" class=\"far fa-circle\" data-role=\"none\"><\/i>';\r\n\t},});\r\n\t\t\t\t} else {\r\n\t\t\t\t\t\t\t\t}\r\n\t\t\t} )( jQuery );\r\n\t\t};\r\n\r\n\t\tif ( window.theme && theme.isLoaded ) {\r\n\t\t\tporto_inc_slick_js();\r\n\t\t} else {\r\n\t\t\twindow.addEventListener( 'load', porto_inc_slick_js );\r\n\t\t}\r\n\t})();\r\n<\/script>\r\n[vc_empty_space height=&#8221;50px&#8221; css_params=&#8221;&#8221;]<div class=\"porto-sicon-box  vc_custom_1751913456465  wpb_custom_eb5f0e18776c0fb77347ff220ca4439e style_1 top-icon\"><div class=\"porto-sicon-header\"><h3 class=\"porto-sicon-title\" style=\"margin-bottom:1.9rem;\">It doesn\u2019t just accompany. It speaks. It tells a story. It reveals. It enhances. Those who wear it never go unnoticed. Because true beauty doesn\u2019t ask for permission. And neither do Lorenzo\u2019s fragrances.<\/h3><\/div> <!-- header --><\/div><!-- porto-sicon-box -->[vc_empty_space height=&#8221;50px&#8221; css_params=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row wrap_container=&#8221;yes&#8221; no_padding=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1751359072809{padding-top: 4.95rem !important;padding-right: 7.75% !important;padding-bottom: 3.05rem !important;padding-left: 7.75% !important;background-color: var(&#8211;porto-primary-color) !important;}&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;{&#8220;css_padding_top_lg&#8220;:&#8220;3.25rem&#8220;,&#8220;css_padding_right_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_lg&#8220;:&#8220;5rem&#8220;,&#8220;css_padding_left_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_md&#8220;:&#8220;2.6rem&#8220;}&#8221; custom_css_response=&#8221;@media(max-width:991px){.vc_custom_1751359072809{padding-top:3.25rem!important;padding-right:20px!important;padding-bottom:5rem!important;padding-left:20px!important;}}@media(max-width:767px){.vc_custom_1751359072809{padding-bottom:2.6rem!important;}}&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"porto-u-heading  wpb_custom_88551474e43010c8958288c6bf00cc62 porto-u-ad87e2eaf3f9c495180fe0156ddf3eb0  vc_custom_1751913519537\"><div class=\"porto-u-main-heading\"><h2   style=\"color:var(--porto-light-color);margin-bottom: 16px;\">Life is a summer. Always live it to the fullest.<\/h2><\/div><div class=\"porto-u-sub-heading\" style=\"color: var(--porto-light-color);\">This is the motto that guides Lorenzo, every single day.<br \/>\nA philosophy that\u2019s radiant, intense, and authentic.<br \/>\nHis fragrances are never shy. They are invitations to live boldly, to listen to your senses, to celebrate your uniqueness.<\/p>\n<p><strong>PAX by Lorenzo Pazzaglia is much more than a brand.<\/strong><br \/>\n<em>It\u2019s an emotional journey.<\/em><br \/>\n<em>It\u2019s a message.<\/em><br \/>\n<em>It\u2019s a scent that lingers.<\/em><\/div><style>.porto-u-ad87e2eaf3f9c495180fe0156ddf3eb0.porto-u-heading{text-align:left}<\/style><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;17703&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; css_params=&#8221;&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row wrap_container=&#8221;yes&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;&#8221; css=&#8221;.vc_custom_1734420868106{margin-top: 4.5rem !important;}&#8221;][vc_column][\/vc_column][\/vc_row][vc_row no_padding=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1751357967606{padding-top: 2.95rem !important;padding-right: 7.75% !important;padding-bottom: 3.05rem !important;padding-left: 7.75% !important;}&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;{&#8220;css_padding_top_lg&#8220;:&#8220;3.25rem&#8220;,&#8220;css_padding_right_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_lg&#8220;:&#8220;5rem&#8220;,&#8220;css_padding_left_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_md&#8220;:&#8220;2.6rem&#8220;}&#8221; custom_css_response=&#8221;@media(max-width:991px){.vc_custom_1751357967606{padding-top:3.25rem!important;padding-right:20px!important;padding-bottom:5rem!important;padding-left:20px!important;}}@media(max-width:767px){.vc_custom_1751357967606{padding-bottom:2.6rem!important;}}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;17701&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; css_params=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row wrap_container=&#8221;yes&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;&#8221; css=&#8221;.vc_custom_1751357992777{background-color: #f4f4f4 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;70px&#8221; css_params=&#8221;&#8221;][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;50px&#8221; css_params=&#8221;&#8221;][vc_empty_space height=&#8221;50px&#8221; css_params=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row wrap_container=&#8221;yes&#8221; no_padding=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1751359072809{padding-top: 4.95rem !important;padding-right: 7.75% !important;padding-bottom: 3.05rem !important;padding-left: 7.75% !important;background-color: var(&#8211;porto-primary-color) !important;}&#8221; conditional_render=&#8221;%5B%7B%22value_role%22%3A%22administrator%22%7D%5D&#8221; css_params=&#8221;{&#8220;css_padding_top_lg&#8220;:&#8220;3.25rem&#8220;,&#8220;css_padding_right_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_lg&#8220;:&#8220;5rem&#8220;,&#8220;css_padding_left_lg&#8220;:&#8220;20px&#8220;,&#8220;css_padding_bottom_md&#8220;:&#8220;2.6rem&#8220;}&#8221; [&hellip;]<\/p>\n","protected":false},"author":6717,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"class_list":["post-17511","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/pages\/17511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/users\/6717"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/comments?post=17511"}],"version-history":[{"count":9,"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/pages\/17511\/revisions"}],"predecessor-version":[{"id":17715,"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/pages\/17511\/revisions\/17715"}],"wp:attachment":[{"href":"https:\/\/www.lorenzopazzaglia.com\/en\/wp-json\/wp\/v2\/media?parent=17511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}